We all know the name, but Ben Hogan Golf is making a comeback as it relates to golf club sales. They hired a new CEO and have a new business model that takes out the middle man. Scott White is now leading the charge at Ben Hogan Golf and I wanted to have him on the show to talk about the business and what the future of this historic brand looks like. On this episode of the #WednesdayMatchPlay presented by Eat Sleep Golf you will learn more about the current state of the industry, the size of this company, and what their Brand Ambassador program looks like. This episode of the #WednesdayMatchPlay is presented by Eat Sleep Golf.