How did Barbie—a voluptuous fashion doll for children—become the It girl of toy aisle in the early 1960s, and what has it taken Mattel to keep it that way? Answer: Beyoncé-level PR and a whole lotta lawsuits. Intern Anuli and Cristen sleuth out Barbie's ascent from gold digger to girl next door; her creator, Ruth Handler, whose own children hated the dolls; when Mattel took "Barbie Girl" to court; and why it took 21 years for Black Barbie to happen. Part 1 of 2. Mixing and mastering by Multitude Productions. Advertising inquiries? Contact Multitude Shop NEW merch (sizes up to 5x) Join the Unladies Room Learn more about your ad choices. Visit megaphone.fm/adchoices