In this episode of FranchiseU!, Dr. Kathy Gosser speaks with Kenny Rose the Founder and CEO of FranShares. After Rose shares his experience on the TV game show, The Price Is Right, Gosser and Rose discuss how franchises represent amazing investment opportunities and uniquely benefit investors, operators, and local communities. FranShares is an innovative investment platform democratizing access to franchise ownership. With over a decade of experience in finance and franchising, Rose has worked with over 600 franchise brands across 100+ industries. As a Certified Franchise Executive (CFE) with the International Franchise Association (IFA), Rose is recognized for his expertise in franchise evaluation and deploying capital to maximize returns and operational efficiency. Rose began his career at Merrill Lynch after earning a degree in Financial Services from San Diego State University. While there, he acquired his FINRA Series 7 and Series 66 licenses and specialized in wealth management for high-net-worth individuals. His passion for entrepreneurship led him to join the world’s largest franchise brokerage, where he guided aspiring franchise owners through the evaluation and acquisition process. He later founded Semfia, a brokerage focused on income-generating, manager-run franchises. Under Rose’s leadership, FranShares bridges the gap between investors and the franchise economy, fostering wealth creation through fractional franchise investments. His insights on franchising have been featured in Forbes, Business Insider, ABC, The Hustle, American Express, and the Amazon-featured book, “More Than Just French Fries.” His work has reached over 300 million people worldwide.