Tyler Seman shares how he transitioned from the world of finance and private equity-backed consolidator to building a mission-driven senior care business. Joining Dru Carpenito, he looks back on how this path took him through Entrepreneurship through Acquisition (ETA) before ultimately launching a Hallmark Homecare franchise. Tyler also gets candid about why he chose the senior care space, what surprised him most in his first year, and how he navigates the ramp-up phase as a first-time franchise owner.