#150 - Is It Time To Revisit Your Strategy?

Just because something feels comfortable doesn’t mean it’s working. I break down why so many podcasters default to guest interviews, even when their true goal is lead generation and how that approach might actually be holding them back. Podcast Growth Nation - https://www.facebook.com/share/g/1FyLeJB5H5/ A free 30-minute call with Kevin: https://bit.ly/3E0ieM0 If you want to learn more about podcasts, reach out to Kevin: IG: https://www.instagram.com/neverquitkid/ Email: Kevin@nextleveluniverse.com Need help with your podcast? Check out Next Level Podcast Solutions: https://www.nextleveluniverse.com/next-level-podcast-solutions/ Show notes: 00:00 – Why we often stick with podcast strategies that no longer work 00:47 – The solo episode comeback in group coaching 01:30 – When guest interviews don’t align with your goals 03:08 – Why guest interviews alone won’t generate leads 04:10 – The guest-first trap and why it’s hurting your results 05:31 – Using guest interviews for growth, solos for dollars 06:53 – What solo episodes do better than interviews 08:19 – The harsh math of YouTube views vs. revenue 09:04 – Why most guests won’t become clients 10:17 – Highlighting expert guests can backfire 11:13 – A coaching story: from zero messages to six breakthrough sessions 12:49 – The power of outreach and changing your strategy 13:54 – Even small changes can spark growth 14:26 – Three big takeaways about podcast monetization 15:36 – Why guesting on podcasts may be more valuable than hosting guests 17:06 – Real conversion numbers from a high-traffic YouTube channel 18:59 – Podcasting works best when you’re solving specific problems 20:25 – Final thoughts: Revisit your strategy before you quit Looking for a platform to record high-quality audio and video? We use Streamyard, and you can get a $10 credit by using my link: https://streamyard.com/pal/c/5352552165277696 If you’re looking for a new place to host your podcast, we use Buzzsprout. You get a $20.00 bonus if you use my link: https://www.buzzsprout.com/?referrer_id=680114 Podcast Growth Nation is up and running! If you’re looking for a group of other amazing podcasters like you, here’s your spot! https://www.facebook.com/groups/3361307260840872 Send us a text