Self Education in Sustainability with Tim Pritchard

Tim Pritchard, Head of Content and Responsible Media at MG OMD, shares his journey into sustainability and the importance of collaboration and education in driving change. He emphasises the need for individuals and organisations to take action and not to wait on regulation. Tim highlights the role of events and training programs, such as the Carbon Literacy Project and Adnet Zero Essentials, in promoting sustainability. He also discusses the positive impact of carbon calculation on media plans and the success of the Communicating Climate challenge. Tim encourages listeners to be inquisitive, ask questions, and seek out resources and allies in the sustainability space. Further Reading Tim Pritchard GARM Standards AdNet Zero Purpose Disruptors Cambridge Sustainability Leadership This episode is brought to you as always by The Digital Distillery. If you would like to get in touch with us you can head to our website or email podcast@the-digital-distillery.com You can follow us on: Facebook, Twitter, Instagram & LinkedIn Written, Produced & Engineered by Phil McDowell Executive Producer: Nadia Koski Project Leads: Dennis Kirschner