Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Caley Fretz from Escape Collective joins the show to talk about the future of outdoor media. Escape Collective is a cycling focused digital outdoor media company that relies entirely on paid subscribers. No print magazine or online advertisers and a year into their existence they are able to make the content they want to make and make money while doing it. Today Caley joins THE ROCK FIGHT to give his observations on the state of outdoor media, how things have changed over the past two decades and what the future holds for Escape Collective and the rest of the outdoor media scene. Please follow and subscribe to THE ROCK FIGHT and give us a 5 star rating wherever you get your podcasts. Have a question or comment for a future mailbag episode? Send it to myrockfight@gmail.com or send a message on Instagram or Threads. Subscribe to Adventure Journal to get more Justin Housman in your life. Check out Long Weekend Coffee for the best cup of coffee for your next adventure. Be sure to enter promo code 'rock10' at checkout to receive 10% off of your first order. Thanks for listening! THE ROCK FIGHT is a production of Rock Fight, LLC.