Going Deep On Adidas, Deckers & Lulu (Footwear Headlines)

Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) we're going deep on recent footwear headlines with a real life footwear designer! Richard Kuchinsky has been making footwear for over 20 years and is the Founder of The Directive Collective, an agency that partners with brands to go from concept to production in the running shoe space. An expert in both product and brand, Richard has no problem offering his opinion on the direction a brand is taking when it comes to the shoes they make. Today Richard joins THE ROCK FIGHT to talk about the influence of footwear in the zeitgeist, check in on what we think about On Running and to help breakdown some recent footwear headlines about brands like Lululemon, Deckers & Adidas. Follow Richard and The Directive Collective on Instagram. Please follow and subscribe to THE ROCK FIGHT and give us a 5 star rating wherever you get your podcasts. Have a question or comment for a future mailbag episode? Send it to myrockfight@gmail.com or send a message on Instagram or Threads. Subscribe to Adventure Journal to get more Justin Housman in your life. Check out Long Weekend Coffee for the best cup of coffee for your next adventure. Be sure to enter promo code 'rock10' at checkout to receive 10% off of your first order. Thanks for listening! THE ROCK FIGHT is a production of Rock Fight, LLC.