Season 1 Trailer

Creative Directors and cultural theorists Josh & Malcolm uncover the marketing profession’s delusions about the origins, techniques and cultural impact of the work they do. Follow them through an immersive narrative investigating how propaganda became the foundation of all consumer marketing, its omnipresence and evolution across generations of media, and the consequences we are facing today. You’ll never think of propaganda – or marketing – the same way again.

00:00
01:57
00:00
.