This week we speak with Rachel Karten, the woman behind every social media manager's favorite newsletter, Link in Bio, and an excellent social media consultant herself. 00:00 Getting started with food Instagram 04:39 Advice for working with brands 09:02 Winning and judging Webby awards 14:05 Building a newsletter for content creators, Link in Bio 25:03 Growing an email audience of 65k+ 35:50 Being a good social media manager Intro music produced by J. and Doug Organ.