Ep. 23: Zero to 820k newsletter subscribers in 3 years ft. Sean Devlin of Nice News

Today’s guest is Sean Devlin, a media entrepreneur whose Nice News newsletter has, in less than three years, gone from 0 to 820k subscribers. The company currently has a team of seven full-time employees, plus at least four freelancers — and it’s been profitable for just under one year. 00:00 Building a 800k subscriber newsletter 08:53 The biggest mistakes when designing a newsletter 12:26 Why it’s important to have nice news 19:20 How to find positive content online 22:32 Who subscribes to nice news? 30:51 Building a following of 800,000 39:00 How to monteize your newsletter audience 44:30 What not to do when building a newsletter 47:00 Is it too late to start a newsletter? Intro music produced by J. and Doug Organ.