This week Francis is joined by Thomas Yeum, an ambitious video-first creator specializing in YouTube and Instagram. Thomas is well known for his Instagram series '125 days to make 10k/month'. Thomas shares his journey from software engineering to content creation, discussing the challenges and opportunities within the creator economy. Follow Thomas: Instagram: https://www.instagram.com/thomasyeum/ YouTube: https://www.youtube.com/@Toemas LinkedIn: https://www.linkedin.com/in/yeumthomas/ 00:00 Introducing Thomas Yeum and his creator journey 06:39 Challenges with modern consumption habits 10:03 The creator economy is the new American dream 15:48 Finding a career that fulfils personal values 19:22 125 days to make $10k/mo 26:07 The 3% rule: How to utilize inspiration 27:39 4 steps to making a great video 33:57 Balancing art and business as a solo creator 36:29 Making $100k/mo in 365 days 39:03 A bad video does not equal a bad concept 45:48 Building 12k+ subscriber newsletter from scratch 49:28 Bridging the gap between tradition media and the creator economy 53:15 Advice for aspiring creators